Jim Hagemann Snabe
Jim Hagemann Snabe is the Chairman of the Supervisory Board of Siemens AG. He is also the Co-Founder and Board Member of Idonea and a member of the Board of Trustees at the World Economic Forum. Additionally, he was the Co-CEO of SAP (2010–2014) and Chairman of the Board of Directors for A.P. Møller–Mærsk (2017–2022).
Jim is the co-author of the book “Dreams and Details – Reinvent Your Business and Your Leadership from a Position of Strength” and “Reinvention from the Boardroom”.

Jim is a renowned leader and businessman. At Idonea, he delivers keynote speeches and guest lectures on how to apply the philosophy, the models and the strategic mindset presented in the book. He is a frequent contributor on our blog and is driven by inspiring others becoming better leaders of the 21st Century.
At Idonea Jim has put his decades of business insight and experience to good use. Alongside his co-founder, Mikael Trolle, he wants to create a framework for building and developing a sustainable future.
He believes that the key ingredient to successful leadership is the ability to reimagine and reinvent your company from a position of strength. To succeed, you need to free people from constraining plans, that don’t take into account the unpredictable conditions in which a project could evolve.
Jim Hagemann Snabe – Biography
Born in 1965, Jim has a long and storied history with leadership and technology.
In 1990 he started as a consultant for SAP AG, the German multinational software corporation. He left the company in 1994 for a two-year stint as the Practice Leader of Management for IBM Denmark. In 1996 he returned to SAP and, after a few years, became the Co-CEO of the company. In 2014, he stepped back from the position as Co-CEO and became a board member until 2017.
In 2017, he was appointed Chairman of the Supervisory Board of Siemens AG and Chairman of the Board of Directors of A.P. Møller–Mærsk A/S. The latter of these two he just handed over to his successor in 2022. In both organisations, Jim has functioned as a key figure in their reinventions from a position of strength. He is also currently a board member at C3 AI, a leading provider of enterprise AI, as well as he’s serving as a member of the Board of Trustees at the World Economic Forum (WEF).
The Founding of Dreams and Details Academy
In 2017, he co-wrote Dreams and Details – Reinvent Your Business and Your Leadership from a Position of Strength with Mikael Trolle. The book garnered considerable acclaim and a substantial following. This lead it to be named that year’s Book on Leadership by Lederne, a Danish interest organization for leaders and executives.
The experience lead them to co-found the Dreams and Details Academy (now Idonea) in 2018. The purpose of the Idonea is to broaden the knowledge of the Dreams and Details Leadership Model, and help leaders and businesses reinvent their leadership from a position of strength. By doing so, Idonea believes that it contributes to a more prosperous and balanced world – both in terms of economics and wealth, but also helping leaders to inspire and unleash human potential.
Jim Hagemann Snabe holds an M.Sc. in Operational Research and Finance from Aarhus University. In addition to being the Chairman of the Supervisory Board of Siemens AG and the co-founder of Idonea he is also an adjunct professor at Copenhagen Business School (CBS).
Would you like to become a leader that can quickly adapt to both technological and societal changes? And reinvent your business from a position of strength? Read the book or contact us here.